63rd and Broadway is Now “Sesame Street”

  Last modified on March 10th, 2020

On the morning of May 1st, 63rd and Broadway was officially co-named “Sesame Street”, Council Member Helen Rosenthal announced on her Facebook feed.

Rosenthal and Mayor De Blasio celebrated the renaming with the cast and crew. This was part of a larger celebration: Sesame Street’s 50th anniversary.


The Upper West Side Council Member shared her love of the children’s program with onlookers:

If we think about what’s going on in the world today, you know, we think about troubles, we think about tragedy, and that’s universal. But what is also universal, is if you say the word “Sesame Street”, everyone here – everyone – as I look through the audience – is right now having a memory about when they saw Sesame Street. Or about when a character really spoke to them, and really talked about an issue that they were going through themselves. Right? Think about Sesame Street, think about that moment for you.

63rd and Broadway was chosen because it’s where the Sesame Workshop offices are located.

We first wrote about this when it came up as a topic of discussion at a Community Board 7 meeting in October of 2018. There was a temporary renaming back in 2009, when former Mayor Bloomberg declared November 10th, 2009 “Sesame Street Day” to celebrate the show’s 40th anniversary.

But this time it’s for good!

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